...a culture that views the prizing of efficiency as almost vulgar.



Truths of a French Village

NY Times http://nyti.ms/1yosFSU

By Roger Cohen


A few weeks ago I was in France, where I’ve owned a village house for almost 20 years that I am now planning to sell. A real estate agent had taken a look at the property and we had made an appointment to discuss how to proceed. She swept into the kitchen, a bundle of energy and conviction, with an impassioned appeal:
“Monsieur Cohen, whatever you do, you must on no account sell this house!”
I gazed at her, a little incredulous.
“You cannot sell it. This is a family home. You know it the moment you step in. You sense it in the walls. You breathe it in every room. You feel it in your bones. This is a house you must keep for your children. I will help you sell it if you insist, but my advice is not to sell. You would be making a mistake.”
This was, shall we say, a cultural moment, one of those times when a door opens and you gaze, if not into the soul of a country, at least into territory that is distinct and deep and almost certainly has greater meaning than the headlines and statistics that are supposed to capture the state of a nation, in this case one called France, whose malaise has become an object of fascination.
I tried to imagine an American or British real estate agent, presented with a potentially lucrative opportunity, deciding to begin the pitch with a heartfelt call not to sell the property because it was the repository of something important or irreplaceable. I came up blank. I could not picture it. There were no circumstances in which self-interest, or at least professional obligation, would not prevail. Price would be pre-eminent, along with market conditions and terms. Yet in this French village, across a wooden kitchen table set on a stone floor, the setting of economic interest below emotional intuition seemed a natural outcrop of soil and place.


I thought of this exchange the other day as Prime Minister Manuel Valls, a modernizing socialist, faced a confidence vote in the National Assembly over yet another plan to cut public spending, make the job market more flexible, and break the French logjam of high unemployment, a bloated state sector and handouts that can have the perverse effect of making work in the official economy an unattractive proposition. “What matters today is effectiveness and not ideology,” Valls said.
He prevailed even though 32 members of his own party abstained in protest at a perceived attack on socialist principles. More than any other party of the center-left in Europe, the French socialists have had trouble jettisoning ideological baggage ill-adapted to 21st-century global competition. More than any other Western country, France has resisted modernity, at least in the way it thinks of itself. So my feeling listening to Valls talk about “effectiveness” could be summed up in two words: Good luck!
The prime minister is up against something deeper than the resistance of labor unions or his own party: a culture that views the prizing of efficiency as almost vulgar. Effectiveness had no place in my chat with the real estate agent. Effectiveness does not seem to enter into it as I contemplate French butchers bard a chicken or prepare a cut of beef with deft incisions. Effectiveness is not the rule in French shopping habits. It lies at a far remove from the long conversations between shopkeepers and clients. Efficiency for the French is a poor measure of the good life, just as making a buck from the sale of a house pales before the expression of feeling about what a house may represent. Whether this is good or bad hardly matters. It is often bad for the French economy. It is also a fact of life.
These distinctive cultural components of nations are probably underestimated as globalization and homogenization create the impression that the same standards or systems can be pursued everywhere. I used to be impatient with such thinking. The Russians need a czar! The Egyptians need a pharaoh! The French need to strike! No, I would think, the Russians and the Egyptians and the French are like everyone else, they want to be free, they want governance with the consent of the governed, they do not want their lives subjected to arbitrary rules, or to live less well than they could without czars and pharaohs and strikes. Now I feel I was wrong about that. Globalization equals adaptation to insurmountable differences as much as it equals change. Some things do not change, being the work of centuries.
A couple of days after my meeting I was having a beer with my sons in a French cafe. The bill was 14 euros. The waitress was going to take a credit card, then saw I had a €10 note. “Just give me that,” she said. “Don’t worry about the rest.”

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